In her new role, Haas will lead Taranis Capital’s brand strategy and market engagement, harnessing from her extensive experience in the fintech and payments sectors. She has spearheaded go-to-market strategies, successfully scaled businesses across multiple regions, and championed digital transformation initiatives for both start-ups and major players alike, advising founders and C-level teams on optimising their market impact and drive sustained growth.
Haas’s role will be central to Taranis Capital’s growth, leveraging her expertise to enhance brand engagement and deliver value for both founders and investors. She has recently expanded her knowledge through a Venture Capital and Private Equity course at Bocconi University, along with an extensive AI in marketing course from MMC Learning, equipping her to utilise the latest technologies strategically. Renowned for her international experience and data-driven approach, Haas will also focus on broadening Taranis Capital’s reach into new markets.