Unravel Raises $7M Series A to Revolutionize Travel Booking Through Creator-Driven Content and AI
Unravel, an AI-powered video commerce platform transforming travel discovery and booking, has secured $7M in Series A funding. The round was led by Nauta Capital, with participation from Active Partners, Slingshot Ventures, The Players Fund, and industry leaders from Booking.com.
Modern travelers no longer start with search; they start with video. From TikTok to Instagram Reels, travel inspiration is fueled by creators sharing real experiences. Unravel bridges the gap by making these moments instantly bookable using AI, allowing users to seamlessly discover and book trips based on engaging content.
"The way people discover travel has changed. They don’t sift through endless search results—they get inspired by creators exploring the world. Unravel bridges that gap, turning creator-shot videos into seamless, AI-powered booking experiences," said Vijay Anand, CEO & Co-Founder of Unravel.
Unravel’s white-label platform enables banks, airlines, fintechs, and telecom operators to embed AI-driven travel commerce, unlocking new revenue streams and boosting customer engagement. The platform is already driving significant growth in Asia and the Middle East, with active expansion into Europe and the UK.
"By adding video and AI to the discovery and booking process, Unravel has created something that could be the future," said KL Rahul, Indian cricket star & Unravel investor.
"Unravel’s AI-powered solution is revolutionizing the way people book travel. We’re excited to support their expansion across Europe," said Carles Ferrer, General Partner, Nauta Capital.
With this investment, Unravel will enhance its AI capabilities, expand its European footprint, and scale its London-based team to drive global growth in travel commerce.
